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Showing posts from August, 2021

10 Tips to Stay Safe on Social Media

  Use a strong password.  The longer it is, the more secure it will be. Use a different password for each of your social media accounts. Set up your security answers.  This option is available for most social media sites. If you have social media apps on your phone, be sure to password protect your device. Be selective with friend requests. If you don’t know the person, don’t accept their request.  It could be a fake account. Click links with caution.  Social media accounts are regularly hacked.  Look out for language or content that does not sound like something your friend would post. Be careful about what you share. Don’t reveal sensitive personal information ie: home address, financial information, phone number.  The more you post the easier it is to have your identity stolen. Become familiar with the privacy policies of the social media channels you use and customize your privacy settings to control who sees what. Protect your computer by installing antivirus software to safeguard

How to network on social media like a pro

  1. Build a social presence Start by deciding who you want to network with. Ask yourself who is in a position to help you advance your business. Then, research which social media sites these people use most. The most popular social networking sites for business are LinkedIn, Twitter and Instagram, but every industry is unique. Check which sites your competitors are most active on. And search various sites to see what activity exists that’s relevant to your business. Choose one or two sites to target initially by creating a business and/or personal social media page. You can add other sites as you gain experience. Start building your network by inviting people you already know to connect with your page, such as family, friends, community members, employees, business contacts and clients. 2. Post engaging content Think of engaging content to post on your social media sites. Your goal is to foster a community of like-minded people who see you as a thought leader, interact with you and sh

Social media marketing tips for every platform

  Both new and well-established brands are using social media to grow their following, generate leads and increase sales. Building a brand using social media might feel like a massive undertaking with all of the platforms available to you. But it’s easier than ever to use social media to connect with people and grow your brand organically. Whether you’re just getting started or have been active on social media platforms for years, there’s always room for improvement. Each platform has different uses. In this article, we’ll cover social media tips and tricks you can apply that will optimize your marketing strategy. Then we’ll break down the top social media platforms you should be using and give suggestions for making the most out of each one. Social media tips for any platform Social media tips for Facebook Social media tips for Twitter Social media tips for Instagram Social media tips for LinkedIn Social media tips for any platform Create a specific strategy for each social media plat